INDIANAPOLIS, May 6, 2021 / PRNewswire / – In reference to Indiana Pacers Center Myles Turner’s record breaking NBA season, MTN DEW® is charging its campaign for the Defensive Player of the Year 2021 (DPOY) award. In order to raise awareness on a large scale, the brand is asking Mayor Hogsett to rename the city of Indianapolis “Block City” – based on Turner’s epic blocks in the square – to support his candidacy.
DEW urges fans across the country to sign our petition on MylesTurnerForDPOY.com.
For the past six years, our guy Myles Turner has shattered boards, abandoned games, and given everything as the defensive anchor for the Indiana Pacers.
Averaging 3.4 blocks per game – an Indiana Pacers franchise record that has the most shots on the edge – 13.2 edge competitions out of 100 and an average of 0.9 steals – Turner isn’t just the best defender on the court this season – he’s single – turned Indianapolis into “Block City” and hosted nightly highlight role block parties against the best of what the NBA has to offer. Despite his historic achievements on the pitch, he’s still not getting the NBA Defensive Player of the Year 2021 (DPOY) recognition that he deserves. That’s why we need your help.
We say it’s time to be in charge to support Turner’s DPOY campaign. We, MTN DEW, DEW Nation, the Indiana Pacers and the fans, are officially asking Mayor Hogsett and the City of Indianapolis to throw the full community support behind Myles and raise him above his DPOY peers by:
Rename the city of Indianapolis to “Block City” for one day in Turner’s honor
Nobody plays as much for this block as Turner. Please sign and share this petition so we can seal the deal and get the word out. Let’s make Block City a reality together and show Myles Turner the love for his hometown as you help us bill his campaign for NBA Defensive Player of the Year 2021.
“DPOY is something I’ve worked toward year after year. Just like every season, I played ball for every block and left everything on the court,” said Myles Turner, Indiana Pacers. “I’m thrilled that MTN DEW is committed to winning DPOY. I can’t wait to interact with my fans and the city of Indianapolis on a deeper level.”
Turner added, “Although I missed a few games late in the season, I look forward to coming back and helping my team with a playoff push.”
To further support Turner and raise awareness of its DPOY campaign, MTN DEW is donating 200 packages of essential items, including water, food, toiletries and blankets, to its charity WARM (Work As Role Models). All donations will benefit Indianapolis residents in need.
“MTN DEW is always looking for cross-border sports, especially basketball, to help us get even closer to our fans and consumers,” said Umi Patel, CMO of PepsiCo North Division. “Myles Turner is a hero in Indianapolis and an incredibly important market for PepsiCo. So what better way to connect with the community than pushing his DPOY campaign? Turning Indianapolis into Block City is ours.” Way of engaging our badass fans and continuing to have a lasting impact both on and off the court. “
Don’t forget to sign the petition and join the mission to bill Turner’s candidacy for Defensive Player of the Year 2021 at MylesTurnerForDPOY.com. Would like more? Visit www.mountaindew.com and follow @MountainDew on Twitter, Facebook and Instagram.
About MTN DEW
MOUNTAIN DEW®, a PepsiCo North America Beverages product, is the No. 1 carbonated soft drink in the United States. With its unique citrus taste, MOUNTAIN DEW delights and extinguishes with every sip. In addition to the original MOUNTAIN DEW and DIET MOUNTAIN DEW®, the permanent DEW® product line includes MTN DEW® KICKSTART ™, MOUNTAIN DEW CODE RED®, MOUNTAIN DEW VOLTAGE®, MTN DEW® ZERO SUGAR, new MTN DEW MAJOR MELON ™ and MTN DEW MAJOR MELON ™ ZERO SUGAR. For more information, please visit www.mountaindew.com, www.facebook.com/mountaindew or follow us on Twitter @mountaindew.
PepsiCo products are enjoyed by consumers more than a billion times a day in more than 200 countries and territories around the world. PepsiCo posted net sales of more than $ 70 billion in 2020, powered by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker, Tropicana, and SodaStream. PepsiCo’s product portfolio includes a wide variety of enjoyable foods and beverages, including 23 brands, each with estimated annual retail sales of more than $ 1 billion.
Leading PepsiCo is our vision to be the world leader in convenient foods and beverages by winning on purpose. “Winning with Purpose” reflects our ambition to win sustainably in the market and to embed purpose in all aspects of our business strategy and our brands. More information is available at www.pepsico.com.
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